How do we make money with a sense of check and balance? How do we curb our ambitions so we can relax and rest a bit? Last week I was in Cincinnati and staying with my business partner’s family. Her gorgeous (giant) one year old twin boys were crying one night and I decided to… Read More →
Having been in the online world for 18 years, if I hear one more acronym I am going to hurl myself onto my Uggs. Are we all so pressed for time that we cannot use our breath to articulate a complete phrase? Must it all be SMO, SEO, and SMS? Using my happy study of… Read More →
I believe a vacuum of air blew out this title… So please allow me to blow out a few more: Is your product worthy of a crowd conversation? Have you considered this in your initial strategy? Why do you think so? Truly… Who have you asked? How many people? Do you like your product? Why?… Read More →
14 people were waiting for the shuttle to take us to the plane. 13 were all furiously thumbing away on their various phones. For once I was not. My phone had died so I had to stand and pretend calmness with myself and my environment. Bored, my other self watched my ridiculous act. I actually… Read More →
I just finished a Skype call with an American friend of mine who has been in Cape Town for a year. She was telling me how she loves it, yet misses certain aspects of her American country. Being an immigrant myself (born in Zimbabwe, with the fortune to have dual citizenship with Britain and the… Read More →
Putting Social Media in human years helps us understand what type of platform we are looking at.
Please note: this is a cross-post by Alasdair Munn. You can find his website here. Enter Alasdair Munn: Open source is more than a bunch of software, but our quest to define, own and control ideas limits our ability to progress. This is the war cry of open source enthusiasts. Our capitalist indoctrination and the command… Read More →
Context rules in the realm of social media. Great writing or video is of no value if it does not engage with the right audience.
The deep end of social media can lead to wasted efforts and resources – avoid it.
User Generated Content (UGC) is a great aspect of social media. But Enhancing to User Generated Value is more complex.