Tag Archives: Marketing
Digital Brand Strategies and Relationships
I realize nurturing important personal relationships is very similar to developing a brand strategy. If we haven’t taken the time to understand a particular person who is important to us, there is no doubt the lack of this crucial foundation … Continue reading
Posted in Featured, Relationships
Tagged brand, brand strategy, branding, building, business, Clare Munn, digital brand, Marketing, milestones, personal relationship, relationship, Relationships, Strategies, strategy, true, undergoes
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The ROI of Social Media: How Do You Measure It?
The Return on Investment (ROI) of social media, like all new things, can be hard to put a stake in the ground, but it is similar to the projections on sales. Continue reading
Posted in Featured, Social Media
Tagged business, grinding, how do you, investments, Marketing, measure, measuring, projection, rate of return, ROI, sales, similar, social, social information processing, Social Media, social responsibility, stakes
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CQ of Social Media
Having been in the space we now call “Social Media” for over 15 years, I am trying to recall how we came to this phenomenon and why some are still questioning it. We have several hundred million people connected via … Continue reading
Posted in Social Media
Tagged academy awards, adapt, advertising, Alasdair Munn, business, Clare Munn, Communication, CQ, facebook, integrated marketing, Marketing, openness, previous, publish, Relationships, reputation, reworks, Social Media, social media platform, SocMe, tcgagency, transparencies, Twitter, value, zimbabwe
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Basics of Cause Marketing and Social Media
At my company, we believe in the power of interconnected conversations and the potential of the Internet to encourage them. Any brand that uses Social Media is tapping into that wellspring of promotion, but this is only half of the … Continue reading
Posted in Business
Tagged basics, ben & jerry's, brand, branding, business, cause-marketing, causes, chubby hubby, Collaboration, food and drink, green business, Marketing, marketing firms, promote, Social Media, tap, wellspring
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How To Create a Strategy that Increases Sales
I believe a vacuum of air blew out this title… So please allow me to blow out a few more: Is your product worthy of a crowd conversation? Have you considered this in your initial strategy? Why do you think … Continue reading
Posted in Business
Tagged Alasdair Munn, arrogance, assumptions, best strategy, bite, blow, business, cartography, Clare Munn, Communication, computing, coupling, CQ, creativity, cybercrime, descriptive geometry, electronic commerce, forces, how to create, ignorance, increase sales, increases, infographics, information technology management, internet, map projection, Marketing, media technology, pauses, projection, psychology, sales, Social Media, spam, strategy, testing, transparency, true, usually
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