tcg’s 10 Ways Social Media and Sustainability Align with Corporate Goals

Please note: this is a cross-post by Alasdair Munn. You can find his website here. Enter Alasdair Munn: I would first like to thank Max Gladwell for his blog entitled, Ten Ways that Social Media and Sustainability Align, which sparked the idea for this blog post. At face value, social media and sustainability are at opposite ends of the spectrum. Social media is inherently intangible and … [Read more...]

Social Media and Environmental Journalism

Please note: this is a cross-post by Alasdair Munn. You can find his website here. Enter Alasdair Munn: I just love social media. I came across a 2 part article by Curtis Brainard entitled Public Opinion and Climate: Part I and Public Opinion and Climate: Part II through my membership to the social bookmarking site searchles. In this series Curtis ask the question “Have the media failed … [Read more...]

How To Have It All Now

“I want it all and I want it now,” written by Queen and released in the late 1980’s, sums up where we are today in the US. We relate everything to self. “What does it mean to me?” “What can I get out of it?” We apply this mantra to our lives with gusto. This same philosophy applies to our approach to the environment and sustainability. “Yes, I want to be green, but it must not … [Read more...]

Basic Random Acts of Environmental Kindness

Written by Ned Clarke So I was sitting on a rocky cliff above the breaking waves near San Francisco’s Cliff House the other day, with nothing but a rich orange sunset, a 40 ounce and the overall splendor of the natural landscape to keep me company - definitely the recommended way to unwind after a long workday. The foamy bottom of the 40 hit my lips, indicating I had taken my final swig. … [Read more...]

tcg: Green Prepare: The best things in life are free.

So what is tcg: Green Prepare, exactly? Well, first of all it’s offered free of charge to companies seeking to change their environmental footprint. It enables businesses, agencies and individuals to be environmentally responsible prior to becoming officially green certified. We use SF certification as an example. Itis a preliminary 12-step system towards green certification, introducing … [Read more...]