Basics of How to Make Social Media Sustainable

Please note: this is a cross-post by Alasdair Munn. You can find his website here.  Enter Alasdair Munn: I have always expected people who truly understand social media to also get sustainability. The two, in my mind are based upon the same principles. Being sustainable is not as simple as using low energy light bulbs, just as having a social media strategy is not a simple case of … [Read more...]

The Changing Face of Social Media

Please note: this is a cross-post by Alasdair Munn. You can find his website here. Enter Alasdair Munn: In relation to the timeline of communication tools, websites are only a millisecond old. Even if we disregard paintings on cave walls and the formation of the alphabet and just start from the first printed word, websites are mere saplings against the giant redwood. Yet it is hard to … [Read more...]

Basics of Social Media

Please note: this is a cross-post by Alasdair Munn. You can find his website here. Enter Alasdair Munn: Social Media has everybody talking, but are they all talking about the same thing? Social Media is such a vast subject, with many different nuances, disciplines, approaches and reference points. What do we use social media for? I asked a sample of people, male and female between the … [Read more...]