At my company, we believe in the power of interconnected conversations and the potential of the Internet to encourage them. Any brand that uses Social Media is tapping into that wellspring of promotion, but this is only half of the capability of Web 2.0/4.0 The other comes from collaboration, such as with cross-promoted cause marketing.… Read More →
For you more visual learners, please also see my slideshare on project management. We all know managing projects is really about managing personalities and communication. We also all know styles of personalities are as complicated as different learning styles and as bizarre as various communication styles. Therefore, the approach my company takes is to create… Read More →
The deep end of social media can lead to wasted efforts and resources – avoid it.
Social Media has interconnected, and made sharing, easier than ever. We are now approaching a more intrinsically multimedia world than ever.
I sometimes get into trouble when I say, “We don’t design mere ‘pretty,’ we design ‘intelligent beauty’.