I have not been a fan of the term Web 2.0, mainly because of the many instances where it has been taken out of context. Through revisiting the man who coined the phrase, Tim O’Reilly I have rediscovered that his thoughts and concepts around this phrase not only make sense, but puts forward ideas and [...]

I would first like to thank Max Gladwell for his blog entitled, Ten Ways that Social Media and Sustainability Align, which sparked the idea for this blog post.
At face value, social media and sustainability are at opposite ends of the spectrum. Social media is inherently intangible and lives online, while sustainability is concerned with the very [...]