Clare Stewart Munn: Social Strategist - Digital Brand Strategist and Technologist Ms Munn brings 17 years of technology, multimedia and executive management experience to clients who are looking for an immediate online, sustainable, scalable and monetizable strategy. Founder and CEO of The Communication Group, (www.tcgagency.com) Ms Munn created a premier leader in the social media, collaborative learning and technology industry. Instrumental in raising over $25 million for Playback Media and Employment Law Training Inc; (first multidimensional site for compliance in 1997 still being used today) sold interactive game to Paramount Interactive in 1993; co-founder of Employment Law Training. Ms Munn leads a client from an understanding of business and practical/resourceful planning. From a family of Zimbabwean philanthropists and publishers, Ms Munn naturally ties sustainable communication practices in all her planning. Experience includes Y&R, Lloyds of London, Tim Arnold, London, Peat Marwick, Citi. Business, Christies, Cheltenham, UK. Boards include: www.pangeaday.org, artistsforliteracy.org, greeneconomynetwork.org Frequent speaker at events such as Adtech, TEDLA, West Coast Green etc. Currently writing a book on the bridge between EQ and IQ.
Having been in the online world for 18 years, if I hear one more acronym I am going to hurl myself onto my Uggs. Using my happy study of biomimicry, nature shows us the pattern and process of extinction. Web 2.0 is does not have the patterns of extinction. 2.0 is an evolving pattern of [...]
I believe a vacuum of air blew out this title… So please allow me to blow out a few more: Is your product worthy of a crowd conversation? Why do you think so? Truly… Who have you asked? How many people? Do you like your product? Why? Would you or your family/friends be ok if [...]
14 people were waiting for the shuttle to take us to the plane. 13 were all furiously thumbing away on their various phones. For once I was not. My phone had died so I had to stand and pretend calmness with myself and my environment. Bored, my other self watched my ridiculous act. I actually [...]
I just finished a Skype call with an American friend of mine who has been in Cape Town for a year. She was telling me how she loves it, yet misses certain aspects of her American country. Being an immigrant myself (born in Zimbabwe, with the fortune to have dual citizenship with Britain and the [...]
My brother and I believe, “Social Media is a Philosophy.” With that said, there are very few cases showing a philosophy having a finite ROI. Philosophies mostly only become finite when the methodology is carved out from the philosophy and templatized/put into process and action. Therefore, to have a “traditional” ROI set of expectations on [...]
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